What is the difference between SEO and AEO (Answer Engine Optimization)?

SEO optimizes your site to rank in traditional search results (Google's blue links). AEO optimizes your content to be cited directly by AI engines like ChatGPT, Perplexity and Google AI Overview as the authoritative answer. Both are complementary and reinforce each other.

Do customers really find suppliers through ChatGPT?

Yes, and the trend is accelerating. Over 30% of searches now start on AI engines, especially for professional service queries like 'best SEO agency Montreal' or 'how to create a website for my business'. Being cited by these engines generates qualified, zero-cost traffic.

How long does it take to see results from AI visibility optimization?

Generally 4 to 8 weeks after content optimization — faster than traditional SEO. AI engines index and process content more dynamically than Google. The key is structuring your content to directly answer the questions your potential clients are asking.

Can I combine AI visibility with traditional SEO?

Yes — and it's our recommended approach. Good SEO content naturally improves AI visibility, and AI-optimized content reinforces your SEO authority. NEXTIWEB develops integrated strategies that position you on both Google and AI engines simultaneously.

AI Visibility · AEO / GEO

In 2026, your clients search on AI — do you show up?

ChatGPT, Perplexity, Google AI Overview — these new engines answer your prospects' questions directly and recommend businesses. If your content isn't structured for them, your competitor gets named instead. NEXTIWEB optimizes your presence so AI cites you — not just ranks you on Google.

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Beyond Google

AEO & GEO: visibility beyond Google

AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) are the new disciplines that determine whether you appear in AI-generated answers.

Get cited in ChatGPT responses

When a prospect asks "best web agency in Montreal", ChatGPT generates a list. We structure your content so your name appears on it.

Show up in Google AI Overview

Google now integrates AI answers at the top of search results. Your pages need to directly answer questions — not just contain keywords.

Be recommended by Perplexity

Perplexity cites its sources. Well-structured, reliable and up-to-date content increases your chances of being referenced as an authority in your field.

Build your online authority

AI engines favor credible sources. We work on your digital reputation, inbound links and presence on trusted platforms.

Our approach

What we do concretely for you

A complete AEO/GEO strategy, tailored to your industry and the Quebec market.

AI Visibility Audit

We analyze how you appear (or don't) in ChatGPT, Perplexity and Google AI Overview responses today.

Deliverable: AI visibility report with identified gaps.

Content Optimization for AI

Rewriting and structuring your pages to directly answer the questions your clients ask AI engines.

Format: Q&A content, structured data, authority content.

Structured Data & Schema.org

Advanced technical markup so AI engines understand exactly who you are, what you do and where you do it.

Impact: better citation in generated responses.

The method

From audit to AI citation — in 4 steps

1

We measure your current AI visibility

We test your keywords in ChatGPT, Perplexity and Google AI Overview. We identify who's being cited instead of you — and why.

2

We identify your strategic questions

What questions are your prospects actually asking AI engines? We target high-conversion queries for your industry.

3

We restructure and enrich your content

Pages, FAQs, blog posts and structured data — everything is optimized so AI understands and recommends you.

4

We track your AI citations over time

Monthly monitoring of your presence in generated responses. Continuous adjustments as AI engines evolve.

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You might be wondering…

Frequently asked questions about AI visibility

SEO (Search Engine Optimization) aims to rank you in classic Google results. AEO (Answer Engine Optimization) aims to get you cited in AI-generated responses — ChatGPT, Perplexity, Google AI Overview. Both are complementary and we work on them together.

Yes, and increasingly so. Studies show that 30% of search queries now start on an AI engine rather than Google — and this share grows every quarter. Businesses that position themselves today will have a head start in 12 months.

First citations can appear within 4 to 8 weeks after content optimization. This is faster than traditional SEO because AI engines recrawl frequently. We measure and show you concrete progress every month.

Absolutely — it's even recommended. Content well-optimized for AEO also improves classic SEO, and vice versa. NEXTIWEB offers an integrated strategy covering both to maximize your total online visibility.

Your competitors may already be cited by AI — are you?

Request your free audit. We analyze your current AI visibility and tell you exactly what needs to change to appear in ChatGPT, Perplexity and Google AI responses.

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